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NEWS AND EVENTS

LATEST NEWS

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Windy Ridge Vegetables Ltd and Valtra

10/09/2024

A rapidly growing fleet of Valtra tractors has been ticking all the boxes for a large Lincolnshire-based salad and vegetable producer.

Trading as Windy Ridge Vegetables Ltd., based near Boston, Mark and Mick Nundy farm approximately 360 ha of mainly Grade 1 silt land. Crops include cabbage, cauliflower, savoy cabbage, and pumpkins, as well as specialist vegetables. Planting and harvesting continue throughout most of the year to maintain supplies of fresh produce.

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Valtra delivers to customers the first of their sixth generation S Series tractors made in Finland

04/09/2024

Production of Valtra’s highest horsepower tractor, the S Series is in full swing with the first completed tractors rolling off the production line this autumn. To celebrate the delivery of the first 50 S Series tractors the Finnish tractor brand has organised a special VIP customer delivery day at their home factory in Suolahti, Finland. The Boss Delivery Day event was attended by over 40 farmers and contractors from seven countries across Europe. Highlights of the exclusive event will be streamed on Valtra’s YouTube channel at a special premier where online audience members can ask questions live on the 10th of September 1pm Finnish time.

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VALTRA HAS THE BEST GPS AUTOGUIDANCE ON THE MARKET

28/03/2024

In an independent trial undertaken by the respected trade publications Koneviesti, Trekker, Bedre Gårdsdrift, and TraktorTech, Valtra’s autoguidance capabilities and user interface were found to be the best of all systems tested.

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Valtra S and N Series are Finalists in the Tractor of the Year 2025 Awards

13/08/2024

The new 6th generation Valtra S416 and the ever-popular N175 Direct are both finalists in the Tractor of the Year Award 2025. The awards showcase the very best tractors in the European market.

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NEW CUSTOMISABLE WORK LIGHT SYSTEM AVAILABLE FROM VALTRA UNLIMITED

22/02/2024

Valtra Unlimited has unveiled a new LED work light system that enables tractor operators to customise their work light system. 

"With the Valtra Unlimited work light system, they can achieve exactly the right light level they need and still avoid stressing their eyes or dazzling other vehicle users. Now operators can adjust their light configuration easily and smartly even from outside the tractor with their own smartphone."

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Valtra announces change in leadership

12/11/2023

Valtra Announces Retirement of Jari Rautjärvi as Vice President and Managing Director, Valtra EME and Appointment of Mikko Lehikoinen as successor. 

Mikko Lehikoinen is appointed Vice President and Managing Director, Valtra EME as of 1 January 2024, reporting to Torsten Dehner, AGCO Senior Vice President, General Manager, Fendt/ Valtra.

Mr Lehikoinen succeeds Jari Rautjärvi, who will retire at the end of 2023 after more than 30 years of service to AGCO and the Valtra brand. 

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AGCO and Neste to Help Farmers Reduce Carbon Footprint

12/11/2023

 

Finnish tractor brand Valtra, a leading AGCO brand, is working in collaboration with Neste and AGCO Finance to help farmers reduce their carbon footprint by increasing the awareness and availability of Neste MY Renewable Diesel for farmers. Valtra is the first tractor factory in the world to fill its new tractors with Neste MY Renewable Diesel. 

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Valtra helps tractor drivers save fuel with Valtra Coach app

12/11/2023

 

Over the years, Valtra has gained a reputation for their easy-to-use smart farming technology. Now the Nordic tractor brand has turned their attention to using the data generated by their smart tractors to aid drivers in reducing their idle time to improve fuel efficiency and cut their carbon emissions. 

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Improved fertiliser application accuracy

12/11/2023

 

Valtra Unlimited is introducing the Smart Top Link for improved fertiliser application accuracy.

Smart Top Link improves the fertiliser spreading accuracy by automatically adjusting spreader top link length to ensure the spreader is correctly calibrated throughout application.

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VALTRA RELEASES THE 6TH GENERATION S SERIES; DESIGNED AND BUILT IN FINLAND

22/09/2023

Recently, Valtra unveiled the latest generation of our flagship high horsepower tractor – the S Series. After significant investments in our home factory in Finland, the 6th generation S Series will now be produced in Suolahti.

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VALTRA MODERNISES AND EXPANDS THEIR BRAND HOME FACTORY OF SUOLAHTI

22/09/2023

Recent investments in our factory in Suolahti, Central Finland enable even better customer service through improved manufacturing efficiency and better working conditions for many of our 1,200 employees. 

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VALTRA APPOINT NEW UK DEALER

02/08/2023

Valtra UK are pleased to announce the appointment of Malpas Tractors Ltd as their new dealer covering the Lancashire region.

“Valtra in the UK continues to strengthen their dealer network by appointing Malpas Tractors Ltd for Lancashire from their branches of Lathom & Condor Green.  Malpas is a long-established family company in the Agri machinery business in the northwest of England and look forward to continued success growing the Valtra market share in this region. Malpas Tractors Ltd will be offering the full Valtra tractor model range from 75 HP to 400+HP, along with a comprehensive service and parts back up,” states Alan Sanderson, National Sales Manager, Valtra UK & Ireland.

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Valtra Q Series wins 2023 Red Dot Award: Product Design

21/04/2023

Valtra celebrates another achievement as their ‘Beast’ receives a prestigious Red Dot Award: Product Design. The much-anticipated Q Series was released in September 2022, and quickly garnered industry attention, picking up the FARM MACHINE 2023 JURY AWARD at the SIMA show in November.

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Ten years of customer-specified tractor solutions made in Finland

14/03/2023

This year Valtra Unlimited marks ten years of providing customer-specified tractor solutions across agriculture, aviation, forestry, municipal, and other specialist sectors.

During a Valtra Unlimited test-driving day arranged in Central Finland, Valtra specialists and industry experts from Unlimited’s partner network including Nokian Heavy Tyres, Piippo hydraulics, Kesla, Vuomet, Noremat, PTG and Arctic Aebi Schmidt showcased some of the latest innovations available from Valtra Unlimited.

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Valtra celebrates five years of carbon reduction with renewable diesel

14/03/2023

This year Valtra marks five years of collaboration with energy company Neste on renewable diesel. The Nordic tractor brand uses Neste MY Renewable Diesel for all of its tractor testing, and first fills every tractor’s fuel tanks with the renewable diesel before it leaves the Suolahti factory in Finland. Valtra’s long-standing interest in renewable fuel is part of a wider strategy to reduce the company’s carbon footprint.

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Exciting Joint Future for Dealers Chandlers Farm Equipment and Ross Farm Machinery

30/11/2022

The teams at Chandlers and Ross Farm Machinery are pleased to announce that they have reached agreement to join forces, combining the strength of both teams and their main franchises. The combined business will begin trading from the 1st February 2023 from 17 depots across the Midlands and employ more than 425 people.

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Valtra back at LAMMA for 2023!

17/11/2022

Valtra’s 5th generation model range is now complete with the recent launch of an all-new series that fits between the popular T and S Series. The award winning Q Series, designed, engineered, and manufactured in Finland, is the ideal tractor for large farms and contractors that seek performance and integrated smart technology in the 230-305 HP range.

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Valtra Q Series wins Farm Machine 2023 Jury Award

6/11/2022

The all-new Valtra Q Series has won the much-coveted FARM MACHINE 2023 Jury Award. The FARM MACHINE award, formerly known as Machine of the Year, is one of the most prestigious awards in agricultural engineering. 

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Valtra Unlimited 10 years – custom-built solutions made easy

1/11/2022

The Valtra Unlimited studio will celebrate its 10th anniversary in 2023 and will launch two special edition packages at the SIMA show in Paris in November 2022.

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Vision-based Intelligent Electronic Warnings - Valtra Unlimited VIEW

1/11/2022

Valtra Unlimited VIEW - Vision-based Intelligent Electronic Warnings – is a new feature released for the 10-year anniversary of Valtra Unlimited. “The Unlimited VIEW solution is an excellent example of the future vision of Valtra Unlimited as we focus more and more on developing intelligent solutions that serve customer needs.” Says Senior Manager, Brand Management, Unlimited Operations, Petri Loukiala.

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Thinks like a pro. Works like a beast. Valtra Q Series is here!

2/9/2022

Valtra’s 5th generation model range is now complete with an all-new series that fits between the popular T and S Series. The Q Series, designed, engineered, and manufactured in Finland, is the ideal tractor for large farms and contractors that seek performance and integrated smart technology in the 230-305 HP range. By combining industry-leading design, high quality components and finishing, and outstanding aftersales support, the Q Series has the power, intelligence, and versatility to maximise productivity while driving down costs for large farms and contractors.

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Valtra to attend The Royal Highland Show, FTMTA and the Royal Welsh Show

13/6/2022

With Covid restrictions now lifted Valtra UK & IE will be attending a number of the key agricultural and farm machinery shows taking place during June and July.

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SmartTurn automatically turns the tractor in the headland

25/4/2022

Valtra drivers now benefit from completely automatic headland turns of their tractor. Together with Auto U-Pilot headland automation and Valtra Guide automated steering, the new SmartTurn feature completes the automation of field tasks by automatically turning the tractor in the headland. As a result, the driver does not have to touch the steering wheel at all on the entire field.s.

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Valtra’s N Series winner of the iF Design Award 2022

25/4/2022

The 5th generation of Valtra N Series has won the iF Design Award 2022 for best Product Design with top scores awarded from the jury.

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The Valtra N Series tractor has won a Red Dot Design Award 2022

31/3/2022

One of the newest Valtra tractor series, the 5th generation N Series, wins the Red Dot Design Award 2022 in the Red Dot: Product Design award series. The latest Red Dot Award continues Valtra’s tremendous success in the Red Dot design competition over the past decades.

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Section Control 96 with Multiboom provides even higher precision

9/3/2022

Precision farming will become even more precise when Valtra customers get access to the Section Control 96 with Multiboom feature. Section Control automation has previously been able to divide the boom of an ISOBUS-compatible sprayer, for example, into 24 or 36 sections. The new Section Control 96, by comparison, can divide the boom into up to 96 different sections, while the Multiboom feature makes it possible to simultaneously control up to three different booms fully automatically.

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Valtra awarded again – G Series wins FARM MACHINE 2022 Utility Tractor award

07/3/2022

The FARM MACHINE award, formerly known as Machine of the Year, has been one of the most coveted awards in agricultural engineering. The Valtra G Series won in the Utility Tractor category.

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AGCO Announces Further Brand Re-alignment

9/13/2021

Effective from 1st October 2021, AGCO has agreed changes with existing dealer partners in S. Scotland on the distribution of the Valtra and Massey Ferguson brands. These changes support AGCO’s long-term strategy driving brand exclusivity, full-line responsibility, and appropriate brand bundling to support the growth of each brand.

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A115 HiTech4 and T235 Direct - Valtra’s nominees for Tractor of the Year

9/2/2021

Valtra has two Tractor of the Year finalists, small giant from A Series and modern workhorse from T Series.

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R W Crawford Agricultural Machinery LTD opens in Hampshire

5/20/2021

Following RW Crawford’s appointment as Fendt and Valtra dealers for Sussex and Hampshire and the subsequent opening in 2019 of the Billingshurst depot in West Sussex. AGCO are delighted to announce that Crawfords will be opening a new branch in Ropley, Hampshire, later this summer.

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Valtra awarded again – G135 wins iF Design Award

5/3/2021

The iF Design Award is one of the world’s most prestigious design competitions. The Valtra G135 won in the vehicles category for product design.

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Valtra’s 5th generation N and T Series are here

4/16/2021

Following the launch of the G Series last year and the A Series at the start of this year, Valtra continues its development into the fifth generation by introducing its new N and T Series tractors

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Valtra’s smart front loader - Precision Lift & Load app takes front loader control to a new level

4/16/2021

Valtra’s extensive experience with factory fitted front loaders culminates this year in a completely new front loader control experience. Together with its fifth generation of tractors, Valtra is launching the completely new Precision Lift & Load app for G, N and T Series SmartTouch models.

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G Series receives Red Dot Design Award 2021

3/30/2021

The Valtra G135 has received the Red Dot Design Award 2021 in the Red Dot: Product Design award series. This marks already the sixth Red Dot award in Valtra’s history and demonstrates how Valtra’s success story continues with the latest, fifth, product generation of tractors.

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Valtra introduces 5th generation A Series

1/29/2021

The popular Valtra A Series, twice the recipient of the Machine of the Year award, in 2017 and in 2019, is going into its 5th generation. The tractor range is now available with many new features that have been requested by customers. The model series continues to comprise seven models to choose from, all of them available as so-called GL-models, which feature an easy-to-use mechanical transmission. The best-selling 105 and 115 horsepower model are also available with a four-step powershift transmission. In these HiTech 4 models, transmission is controlled electronically. All A Series come with Valtra’s renowned shuttle transmission including the integrated handbrake.

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Valtra celebrates 70th anniversary – smart solutions at the centre of growth

1/29/2021

Valtra turns 70 in 2021 and is celebrating its anniversary in a variety of ways throughout the year. 70 years ago the focus was on the mechanisation of agriculture, while later on that focus shifted to for instance improvements in working safety, to growing farms and the success of rural businesses. Valtra’s technologies and services have always been up to the task of meeting our customers’ needs. But it’s in the last 10 years where the largest leaps have been taken. In the coming years Valtra sees digitalisation and precision farming technology change the face of farming significantly. 

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Valtra Connect learns to predict service needs

1/29/2021

Valtra Connect has for several years enabled tractor owners and their local service technicians to monitor tractor data remotely. In the near future, customers can choose to make this data available to the AGCO Machine Monitoring Center, where service needs can be detected in advance through the continuous processing and analysis of the data transmitted by tractors.

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New state-of-the-art paint shop at Valtra factory

1/29/2021

The Valtra factory in Suolahti, Finland is going to become more flexible and sustainable than ever before with the addition of a new state-of-the-art paint shop. Detailed plans are currently in development and the new paint shop will start operations in 2022.

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Dealership re-focus for Kelly’s of Kilkenny

7/1/2021

Effective 1st January 2021, Valtra dealer Kelly’s of Kilkenny, located in south east of Ireland selling new and used agricultural machinery and farm equipment, will become a new business under the name of Kilkenny Agri Machinery. These changes support the need for the business to re-focus their needs moving into 2021.

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G SERIES WINS TRACTOR OF THE YEAR 2021: BEST UTILITY AWARD

The new Valtra G135 Versu has been awarded the title Tractor of the Year 2021 Best Utility in the virtual TOTY award ceremony on 18 December 2020. The jury awarded the multipurpose and utility tractor above 70 horsepower that offers the best solutions available on market.

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Clear Future Direction for Two of the UK’s leading Dealerships

2/11/2020

At a time in the world where we need collaboration and unity more than ever, it’s great to see two dealerships working together to create a clear pathway for both of their businesses.

Chandlers (Farm Equipment) Ltd and Lister Wilder have both steadily expanded over the past half century, developing their businesses independently whilst sharing some very similar family values.   The synergy extends to the franchises, with both family-owned companies having grown around the Massey Ferguson, Fendt and Valtra franchises, with Chandlers currently operating from 7 depots covering primarily Lincolnshire and the East Midlands, and Lister Wilder operating from 8 depots covering Oxfordshire and the South-Central region.

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AGCO Announces Expansion of Dedicated Valtra Dealers

6/10/2020

Effective 1st October 2020, AGCO has agreed changes with existing dealer partners in Scotland on the distribution of the Valtra brand. These changes support AGCO’s long-term strategy driving brand exclusivity, and building dealer viability over the long-term, and will be fully implemented by 1st April 2021.

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New G Series launches the 5th generation of Valtra tractors

Brand-new model series for Valtra

8/28/2020

The G Series is the first in the 5th generation of Valtra tractors and at the same time a brand-new model series that fits between the popular A and N Series. The G Series is also the first tractor in the 100–145hp range to offer SmartTouch controls as well as full precision farming capabilities. 

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Valtra tractors ready for precision farming and automated steering

Wayline Assistant enhances automated steering

8/28/2020

Valtra G, N, T and S Series tractors are all designed for precision farming. Now a new Wayline Assistant option will be offered together with Valtra Guide automated steering for these tractor series.

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Valtra aims to offer the Best Tractor Experience

New strategy and new look

8/28/2020

Valtra has set a new vision to offer its customers the best tractor user experience in the industry. The new vision encompasses the total user experience rather than focusing on the tractor alone. 

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Valtra introduces new F Series vineyard and orchard tractors

Four models: 75–105 horsepower

11/10/2019

Valtra is unveiling new vineyard and orchard tractors at Agritechnica. The F Series comprises four models ranging in output from 75 to 105 horsepower.

The base model is approximately 1.5 metres wide and the narrow model just 1.3 metres wide. Standard equipment includes a heated and air-conditioned cab, and the wider model is also available with an open cab and rollover protection structure (ROPS). The height of the open cab model when ROPS is not deployed is just 1.4 metres, making it ideally suited for covered and pergola farming techniques.

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Valtra introduces revamped SmartGlass display

Heads up display for tractors

11/10/2019

Valtra has revealed the final design of their heads up display (HUD) SmartGlass at the 2019 Agritechnica Show.

Positioned in the centre of the tractor’s front windscreen, Valtra SmartGlass is based on transparent display technology, laminated between two glass surfaces. This makes the solution very robust and suitable for demanding operation conditions of agricultural machinery.

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A tractor that is more than just a tractor

10/25/2019

The Valtra N154e Versu is more than just a tractor. The N154e Versu means the possibility of tailoring the tractor precisely for individual needs already on the production line and in the Unlimited Studio, where only the laws of physics and road traffic regulations are the limit. The N154e also means tractor-related services, such as Valtra Connect remote monitoring, comprehensive service packages, extended warranties, remanufactured parts, environmentally friendly Neste My diesel and connectivity to other technologies on the farm. The Valtra N154e Versu is not just a machine, but rather an entire lifespan solution that comprises multiple services.

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Smart Farming – Perform tractor tasks easily and with smaller production inputs

Valtra tractors ready for precision farming and the future

10/25/2019

Valtra has taken a step beyond precision farming and is now aiming at Smart Farming. Smart Farming involves more than just adjusting tractor functions based on location information or some other individual technology. Instead, it is an integral part of the entire ecosystem of a farm or contractor, from crop planning to financial administration and purchasing to maintenance. Smart Farming is easy, Smart Farming is profitable and Smart Farming is environmentally friendly.

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Valtra helps develop carbon-neutral meat and dairy production

10/25/2019

Valtra is teaming up with fertiliser company Yara in a project that aims to achieve a significant reduction in the environmental impacts of meat and dairy production and increased productivity of grassland production. The three-year project will utilise Valtra Smart Farming technologies such as Valtra Guide, Section Control, Variable Rate Control and Valtra Connect telemetry.

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Safer and more sustainable airport maintenance – Valtra and Nokian Tyres join forces in autonomous snow removal project

14/5/2019

Robotic vacuum cleaners and lawnmowers are already reality, but can the same idea be applied to a 7-ton machine clearing an airstrip from snow? To show it can, Valtra and Nokian Tyres partnered up with three other Finnish companies in March 2019 for a joint proof-of-concept project at the European Union’s northernmost airport. Two Valtra T254 Versu equipped with Nokian Hakkapeliitta TRI tires and each pulling a 4.5 m wide sweeper blower autonomously cleared the runway at Ivalo airport in Finnish Lapland. 

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Valtra tractor number 1000 imported to Czech Republic and Slovakia

5/3/2019

At the end of February this year, there was a special opportunity to celebrate the handover to a new owner of already one thousand VALTRA tractor imported into the Czech Republic and the Slovak Republic. Exclusive importer of Valtra tractors situated in the city Beroun - company TOPAGRI s.r.o., together with the Embassy of the Republic of Finland, organized a dignified reminder of this milestone at the residence of the Finnish ambassador in Prague.

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VALTRA A SERIES HITECH 4 WINS 'MACHINE OF THE YEAR' AWARD

2/25/2019

Valtra celebrates a new addition to the list of awards presented to its fourth generation at the SIMA Show 2019 in Paris. The new A Series HiTech 4 models have been awarded the ‘Machine of the Year’ title in the category of tractors under 150 hp. 

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Valtra’s fourth generation just got one stage smarter

1/8/2018

Valtra will update N, T and S Series tractors above 130 kW to stage V emission standards during 2019. At the same time several new features will be introduced that improve operator comfort and reduce the overall cost of ownership of the machine.

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Valtra N Series tractors now available with pneumatic front-axle suspension

1/8/2018

Valtra is to introduce the AIRES air-suspended front axle option on the Valtra N Series range in 2019. 

Air suspension is widely used on commercial vehicles, but on tractors it has been a unique Valtra feature for the last 25 years. An air-suspended front axle offers a faster response and better shock absorption level particularly in fast axle movements and when the axle load is changing rapidly like in front loader use. This makes operator comfort and traction superior over hydro-pneumatic solutions. 

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Connect, Care and Go!

1/8/2018

Valtra introduces service offering to maximize machine uptime

Valtra customers can now benefit from the Valtra “Connect, Care & Go” service offering allowing them to access a range of services related to their machine at a fixed cost.

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Valtra powershifts to a new level with the A Series

1/8/2018

The Valtra A Series has now become more versatile and comfortable with the introduction of the new A104 and A114 models with HiTech 4 transmission. 

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Valtra Design Challenge 2018 awards multi-purpose vehicle of the future

11/8/2018

The winners of the 2018 Valtra Design Challenge were announced at the EIMA Show in Bologna, Italy. The competition which started in April and ended on September 23rd was targeted globally to designers, academic design students, design studios and automotive suppliers. This year’s challenge was to design the multi-purpose vehicle of the future: a machine that can handle multiple tasks to meet future needs and that is more efficient than today’s highly specialized machines. 

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World record: Unmanned Valtra removes snow at 73.171 km/h

8/22/2018

Nokian Tyres and Valtra have set the world record for snow removal with an autonomous tractor. The speed record was set in March 2018 using an unmanned Valtra T254 Versu tractor equipped with Nokian Hakkapeliitta TRI tyres. Operated without a driver, the tractor ploughed snow on a closed road in Southern Finland at 73.171 km/h (45.466 mph).

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Valtra roadshow expands: Trelleborg joins Valtra Smart Tour as an official partner

6/18/2018

Trelleborg has joined the Valtra Smart Tour 2018 roadshow as an official partner. The Valtra Smart Tour demo fleet is equipped with Trelleborg tyres and Trelleborg will have a stand at Smart Tour locations. With the collaboration, both Valtra and Trelleborg aim to provide their customers with a more comprehensive customer experience at the roadshow and offer a good platform to deepen the discussion about Valtra tractors and Trelleborg tyres.

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Red Dot 2018 Design Award to Valtra A4 Series

4/9/2018

Valtra´s newest model series, Valtra A4 (75–130hp), has won the Red Dot 2018 Design Award in the category ‘Commercial Vehicles’. This award is a continuation to Valtra´s success in the world´s most famous and prestigious design award competition in which Valtra was recognised also in 2016 and 2017. The Red Dot Design Award recognises the high-design quality of the A4 Series tractor.

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Slovakian driver wins Valtra Master Cup

3/21/2018

The finals of the Valtra Master Cup were held in March among the winning drivers from last year’s national competitions. The most skilful Valtra driver proved to be Radoslav Račák from Slovakia followed by Tets Kalvis from Latvia in second and Jean-Philippe Paraire from France in third.

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Valtra switches to 100-percent renewable fuel to fill new tractors

3/12/2018

Concrete steps towards a cleaner future. Valtra has become the first tractor factory in the world to begin using Neste MY Renewable Diesel as the start-up fuel for all new tractors. As a result, around 700,000 litres of fossil diesel fuel will be replaced each year by 100-percent renewable fuel.

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Valtra SmartTouch awarded again

2/7/2018

Valtra’s new armrest and user interface SmartTouch has won the iF Design Award, one of the world’s most prestigious design awards. This year over 6400 designs from 54 countries participated in the competition. The winners were picked by an international jury of 63 experts.

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SMART TOUR

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WE ARE ON THE ROAD

Valtra SmartTour is a full, all renewed Valtra experience on wheels. Every year we go on the road across Europe, visiting the most central locations for our customers and fans. This year we showcase the very best solutions for your smarter work - the revolutionary new armrest, Valtra SmartTouch for N, T and S series as well as the complete 4th generation line-up of Valtra tractors, including our award winning T Series and the all new A Series. Welcome aboard!

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UPCOMING EVENTS

VALTRA TEAM

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ONLINE CUSTOMER MAGAZINE

Valtra Team online magazine includes latest news and information about new products, customer testimonials and much more.

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